T-IL began the Locali App as its flagship app development project. T-IL managed the development and branding of this app from start to finish, including design of mockups; coordination with the app and web development teams; development of marketing materials; partner outreach; and online marketing campaigns. T-IL is currently preparing for a relaunch of the Locali app in Spring 2019.
Locali is a personalized travel app, which is designed to offer the user suggestions based on the preferences of similar people. Users respond to a set of 1o questions about how they travel and what they like to do, then the algorithm provides travel destinations with a percentage of affinity. The affinity is based on who proposed that particular spot, and their similarity to you based on the set of 10 questions. In this way, each tourist will be given a personalized set of suggestions when they visit a new city, based on the recommendations of people like them.